CLIENT EARTH | #THEWHOLETRUTH

Client Earth is a London based law charity who fight environmental issues from a legal standpoint. The #TheWholeTruth campaign exposed the truth behind oil giant BP's attempts to lie to consumers through their advertising by using greenwashing.

The video content was an important element in the campaign. It is designed to convey a very large message that spans over 100 pages in Client Earth's complaint but in videos as short as 7 seconds.

credits

Ceative Agency & Production : Mattr Media

Director : Josh Hine

Director of Photography : David Ford

Sound : David Ford

Editor : David Ford

Colourist : David Ford